Top professional product photography tips of 2020!

If you have an online business, then product photography is the only way to increase your conversion rates. That’s because it’s the only connection as well as the mode of communication between you and your prospective clients. It’s very hard to explain a product to a person in just words. Videos are often time as well as data consuming. Only images depict the real picture of the products and its features to your prospective buyers and influence their purchase decision.

professional product photography tips

Given that almost every eCommerce site is investing in professional product photography services these days, you need to do something different yet unique to keep your visitors hooked and compel them to buy your products. But how? Well, let’s take a look at some of the top product photography tips of 2020,

The different lighting setups
The first and foremost thing that you need to know is how to play with both, studio as well as natural lighting. If you are trying to photograph a product that includes edibles, clothing, or people and is meant for social media, then its best to go for natural lighting. The studio setup is necessary if you are trying to photograph something that’s used indoors like cookware, artwork, or other items meant to be put up on the various eCommerce sites.

Tripod is important
Even though it sounds nerdy, always use the right tripod with your shooting device to ensure the utmost levels of quality. While they are not that expensive, they can play a huge role in the clarity as well as the quality of the pictures you take. There are various tripods for DSLRs, iPhones, and various other shooting devices, so make sure to buy one accordingly.

Edit is secondary
Don’t count too much on the edits. Yes, photoshop can have a massive impact on your photography but you can’t take an average picture and expect the apps to make it perfect. Most professionals believe too much editing can ruin a picture which is why they always keep the details in mind right at the time of the shoot. So, if you hire the right product photography services in Florida you won’t have to worry about overedited pictures that make your products look unrealistic and repel customers instead.

Know your competitors
It’s always important to keep tabs on your competitors. The professionals do in-depth market research before getting into any project to ensure that they stay relevant and aesthetic throughout. But that’s not all. These days’ product photography experts are suggesting online businesses to peek into the photography trends followed by their competitors too. This way you will not only stay relevant but also way ahead of your competition.

Doesn’t sound that easy, does it? It isn’t actually. That’s exactly why entrepreneurs trust professional photographers with the job while they focus on the various other aspects of the business. These tips aren’t all though, there are plenty of other techniques used by the reputed photography companies to provide you with aesthetic images of your products, perfectly shot and edited for the different online platforms. So if you are looking for a talented & experienced amazon photographer, you can visit for the best deals!

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About The Author

EtherArts is an Amazon Approved Product Photography Service. Aarti is the principal photographer with more than a decade long experience in product photography. We try to share our experiences and some ideas on how to do professional product photography through our blog posts. So keep in touch and learn new tips every day!