Best Reasons to Use Top Light for Your Product Photography

Regarding product photography, the importance of lighting cannot be overlooked. The quality, intensity, and lighting location have much to do with the outcome. With proper lighting, it is easy to get high-quality images that have the potential to captivate the attention of people. In order to ensure the best lifestyle product photography, the top light is the key. If you are wondering why you should use the top light for your product photography, here are some best reasons to convince you. Let’s take a look!

  • Highlight Specific Details

Have you thought about what potential customers look for when evaluating a product on your eCommerce store? Well, it is undoubtedly the special features of the products that make them stand out. But what if the special features are not prominent in the product image? You are likely to be missing out on sales. That is exactly why you must leverage top light for your product photography. Top light helps highlight the products’ key features on your eCommerce store. Showcasing the special features makes decision-making easy for the customers.

  • Ensures Better Shadow Control

Do you want to make your product images more creative? In that case, you can make use of the different shadow effects. However, in order to create the perfect shadow effects, having control over it is important. The top light can help you control the shadow effects and get innovative product images for your eCommerce website.

  • Offers Depth and Texture

It is quite tough to stand out and drive more traffic in today’s competitive era. To attract more customers, eCommerce companies focus on connecting with the customers’ emotions. One of the best ways of doing so is through product photography. It has become the need of the hour to add product images that allow customers to connect better. Leveraging the top light can make this possible. It helps provide depth and contrast to the products while bringing out their texture. Whether you are shooting for a lifestyle or industrial product, top light can make the product look its best.

  • Effectively Controls Reflection

Controlling reflection is one of the major challenges of product photography. But with top light, you do not have to worry about that. Front lights are known to create a lot of reflection issues. However, using a top light can save you from all the hassle and allow easy management of reflections.

Lifestyle Product Photography


By now, you must be convinced about using a top light. However, if you are still not confident about getting the best pictures for your eCommerce store, it is better to get professional product photography services in Florida. Make sure to consider the product photography pricing to make the right choice. If you are looking for top-notch product photography at reasonable rates, Ether Arts Photography can be your go-to option.


Why is lighting vital for product photography?

Lighting is important in order to capture the perfect product images. It can help in determining the darkness and brightness of the products. It is also responsible for creating the desired mood of the product image.

Should product images have shadows?

The product images should not have shadows. However, you can create shadow effects to make the product photos more appealing to the customers.


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About The Author

EtherArts is an Amazon Approved Product Photography Service. Aarti is the principal photographer with more than a decade long experience in product photography. We try to share our experiences and some ideas on how to do professional product photography through our blog posts. So keep in touch and learn new tips every day!